Privacy policy
Last updated 13/11/2025.
Quick Summary
What we collect
- Information you give us (name, contact details, payment info)
- Information about how you use our website and studios
- Cookies and technical data when you visit our website
Why We Need It
- To provide our studio and membership services
- To process your bookings and payments
- To keep you updated about important changes to your application
- To make our services better
- To send you information about events (with your permission)
Your Rights
- See what information we have about you
- Ask us to correct or delete your information
- Change your marketing preferences
- Contact us with questions about your data
Detailed Policy
1. Who We Are
We are ABS Media Limited, operating as Qube.
You can contact us at:
Email: hello@theqube.com
Address: 168 Dukes Road, London, United Kingdom, W3 0SL
Website: www.theqube.com
2. Information We Collect
Information you give us:
- Name and contact details
- Payment information
- Application information when you apply
- Communications with us
- Booking and usage information
Information we collect automatically:
- Device information (IP address, browser type)
- Usage data (how you use our website and services)
- Booking patterns and preferences
- Cookie data (see Cookie Information below)
Information from third parties:
- Social media platforms when you connect with us
- Payment providers
- Public sources like Companies House
3. How We Use Your Information
We use your information to:
- Provide our studio and membership services
- Process payments and bookings
- Send important updates about your membership
- Improve our services
- Communicate about events and opportunities
- Ensure platform security
- Comply with legal obligations
4. Legal Basis
We process your data based on:
- Contract: When necessary to provide our services
- Legitimate interests: To improve our services and maintain security
- Legal obligation: To comply with laws
- Consent: For marketing communications
5. Cookie Information
Cookies are small text files placed on your device when you visit our website. They help our site work better and provide us with information about how you use it.
Types of cookies we use:
Essential Cookies
- Keep you signed in
- Remember your preferences
- Operate our booking system
- Maintain security
Performance & Analytics Cookies
- Count visitors
- Understand how people use our site
- Measure website performance
- Track popular features
Marketing Cookies
- Show relevant advertisements
- Measure marketing effectiveness
- Remember your preferences
Cookie Controls
- When you first visit, you can choose which cookies to accept
- Change preferences anytime via "Cookie Settings" in the footer
- Control cookies through your browser settings
Note: Blocking all cookies may limit site functionality.
6. Sharing Your Information
We share your data with:
- Service providers (booking systems, payment processors)
- IT and system administrators
- Professional advisers when necessary
- Regulators and authorities when required by law
All third parties must handle your data according to law.
7. Data Security
We protect your information through:
- Data encryption
- Access controls
- Regular security assessments
- Staff training
- Breach detection and response procedures
8. CCTV Monitoring
We operate CCTV across our premises for the purposes of ensuring the security and safety of our members, guests, employees, and property. The legal basis for this processing is our legitimate interest in maintaining a safe and secure environment.
What We Collect
CCTV cameras capture video images in communal areas of our sites, such as:
- Entrances and exits
- Hallways and corridors
- Reception areas
- Bar and communal lounge areas
- External perimeter of the building
- Studios (specific rooms only; not in bathrooms, changing areas, or private areas)
How Long We Keep Footage
CCTV footage is stored securely and retained for up to 30 days, unless required for an investigation or legal proceedings, in which case it may be retained for longer.
Who Has Access
Access to CCTV footage is strictly limited to authorised personnel, including designated members of our Operations and Management teams.
Footage may be shared with law enforcement authorities where legally required or permitted.
Security Measures
We protect CCTV footage through:
- Access controls and password-protected systems
- Secure encrypted storage
- Internal access logging
- Ensuring staff with CCTV access understand their data protection responsibilities
Your Rights
If you appear in CCTV footage, you can request access to footage that identifies you, subject to legal exemptions. We may need to redact or blur other individuals before releasing footage.
To make such a request, email: hello@theqube.com
9. Your Rights
You can:
- Access your data
- Correct inaccurate data
- Request deletion
- Object to processing
- Request data portability
- Withdraw marketing consent
To exercise these rights, email membership@theqube.com
10. Data Retention
We keep your data for as long as needed to:
- Provide our services
- Meet legal requirements
- Resolve disputes
- Enforce agreements
11. International Transfers
When we transfer data outside the UK/EEA, we ensure protection through:
- Standard contractual clauses
- Adequacy decisions
- Privacy Shield (for US transfers that apply)
12. Marketing
We only send marketing communications if:
- You’ve agreed to receive them, or
- We have a legitimate business reason
You can opt out anytime.
13. Updates to This Policy
We may update this policy occasionally. We’ll notify you of significant changes and seek consent where required.
14. Making a Complaint
Contact us first: hello@theqube.com
You can also complain to the ICO: www.ico.org.uk
15. Questions?
For any questions about this policy or your data, email: hello@theqube.com
We’ll respond within 48 hours.